Today’s attaboy goes to Orvis – they’ve recently released their 2019 Impact Report detailing their impressive reach in the fly fishing world.
There are a hoard of teams in the industry that boast about their outreach and conservation bona fides, but few seem to measure up to the work that Orvis keeps doing, year in and year out. Some pretty impressive details at the link above, including teaching 15,000 people to fly fish (at least at an introductory level) in 2019. Impressive.
Attaboy.
