Fish Can’t Read’s e-magazine has been sold – it’s official today.
From their blog today-
Life has a funny way of throwing a surprise or two into the mix when we’d least expect it.
Sometimes those surprises take the form of sobering challenges that tax our resources to the max.
Sometimes those surprises take the form of something unexplainably good – like a 30 inch Brown at the end of our 4 weight rig, or the 100+ fish day on BWOs during that perfect late spring day on the Bitterroot.
We’ve just experienced one of those good surprises here at Fish Can’t Read – we’ve sold the magazine project.
We’re not at liberty to tell the entire story of as of yet, but it’s part of a larger agreement we’ve forged with a “real” publishing team that involves another magazine project we’re involved with in the hunting realm. When we started the project very nearly a year ago the potential sale of the magazine ‘some day’ was a pipe dream that wasn’t expected to manifest as an option for years.
The entire team is deeply appreciative of all the kind words of encouragement that have been shared over the past months as we’ve produced the magazine, and we’re humbled at the large volume of creative, insightful and imaginative materials that have been submitted for review. (It’s been forwarded on to the new owners…..)
All of our team will continue to write, photograph and publish in various venues, and those of us involved with Dry Fly Media have some nifty photography and videography projects in the works preparing to tee off in the next several weeks of what appears to be an early (thanks El Nino) spring.
Tight Lines –
The Fish Can’t Read Team
Jake and I have been a part of the Fish Can’t Read team and are also part of the ownership group involved in the sale negotiations. It has been nothing but a pleasure to work with Keith, John, Alex, Camille and the countless others who have submitted imagery and written work for consideration.
Given today’s incredibly challenging business and economic environment we understand how fortunate we’ve been to have an opportunity like this present itself, though it’s been much more of a struggle to consider parting with the project than we ever imagined it would be.
Less computer time means more time on the river.
Hot damn.
